Sponsoring Health Care Professionals- such as chiropractors, MD's, Dentists, Eye Doctors, Anti-Aging or Wellness Clinics just to name a few- can be very lucrative... if done right.
The information in this section, along with the help of your Senior Partners, will help you do just that. Right up front we will tell you that we recommend you spend only about 10% of your prospecting efforts with Healthcare Professionals, and the rest with marketing Rep prospects who can leverage and duplicate your efforts (and thus create passive, "walkaway income")
In other words, you could certainly go out and sign up 5, 10, or even 25+ Healthcare Professional practices with Scanners over time. However, it makes much more sense to recruit and train a team of 5, 10, or even more Reps. who place scanners; if 10 of you just place 5 scanners each, you are now collecting overrides on over 50 scanners. If you have 20 Reps. who place 5 scanners, now you are collecting overrides on 100 scanners! The best part is, you can achieve this much faster (and more successfully) than relying only on your own efforts.
That being said, there is a unique and different approach for how to prospect HCP's compared to marketing Reps.
After you've reviewed this information, contact your sponsor to set up your strategy on working with the Health Care Professional Market.
Good luck!
Your Leadership Team
